Grow smarter.
Make the technology work together.
Website support, lead forms, analytics, CRM connections, bookings and sensible automation. Practical improvements to the systems Australian businesses already use—without needless technical complexity.
A collection of apps
is not a system.
When enquiries, bookings and reporting move between disconnected tools, small problems become expensive distractions. We start with the business workflow, then connect only what needs connecting.
Customer enquiry
A form, booking or website interaction
Useful hand-off
Notification, CRM record or next action
Clear visibility
Tracking, checks and responsibilities
A storefront and the systems behind it.
The work combined Shopify ecommerce presentation with company/trade accounts, application workflows, Trade A/B/C pricing architecture, navigation and staff handover.
Actual ecommerce homepage and client project captures — no invented metrics.
Explore the B2B case study ↗
Trade-account application workflow.
The captured application form demonstrates work beyond a decorative website: collecting trade account details in a structured Shopify workflow.
Registration, ecommerce and Stripe checkout.
WooCommerce and Stripe integration/testing, with basketball programme-related and registration-path improvements. Original administration/payment screens remain private until approved for display.
View Hoopstars programmes ↗Fix the friction.
Keep what works.
Website support & improvements
Site changes, support, maintenance and a clear understanding of how the website fits the workflow.
Forms, bookings & CRM connections
Enquiry notifications, lead hand-offs, practical CRM connections and useful customer workflows.
Analytics, tracking & automation
Improve GA4, conversion events, reporting clarity and repetitive tasks where automation is worthwhile.
Small fix or larger system.
Right-sized support.
One problem, solved.
An individual form, notification, tracking or website issue can be scoped as a defined task.
A connected workflow.
A project involving several tools or responsibilities starts with process mapping, not software shopping.
Ongoing digital support.
For websites and systems that require monitoring, planned changes and a reliable point of contact.
Map. Simplify.
Connect. Support.
Map
Identify the tools, hand-offs and pain points in the existing process.
Simplify
Choose the smallest practical improvement rather than add unnecessary software.
Connect
Configure the agreed integrations, notifications, tracking or website changes.
Support
Test, document responsibilities and plan appropriate ongoing care.
Support that fits
the actual requirement.
Custom scope
Focused digital tasks, integrated implementations and ongoing support are priced by the real complexity and responsibilities involved. We confirm inclusions, exclusions and timing before work begins.
Systems made simpler.
Can you work with the tools we already use?
In many cases, yes. We first review the tools, security requirements and available integrations before recommending an approach.
Do I need a monthly contract?
Not for every requirement. Defined improvements can be quoted as projects; ongoing arrangements are agreed only where continuous support is useful.
Can you fix forms that stop sending enquiries?
We can review form configuration, delivery, spam protection and integration hand-offs, with any required changes scoped appropriately.